Comments on: Do the test http://www.outsideline.co.uk/blog/2008/03/17/do-the-test/ Sun, 27 Sep 2009 18:26:55 +0100 http://wordpress.org/?v=2.8 hourly 1 By: josepm http://www.outsideline.co.uk/blog/2008/03/17/do-the-test/comment-page-1/#comment-75 josepm Fri, 21 Mar 2008 12:49:00 +0000 http://www.outsideline.co.uk/blog/2008/03/17/do-the-test/#comment-75 This is a clear example of a well thought online campaign, not just a translation of a TV ad to the web. This would never work on TV as in most cases viewers wouldn't notice the moonwalking bear even when they've been warned and all the sense would be lost. I had to rewind and pay close attention to the video to see it. This is a clear example of a well thought online campaign, not just a translation of a TV ad to the web.

This would never work on TV as in most cases viewers wouldn’t notice the moonwalking bear even when they’ve been warned and all the sense would be lost. I had to rewind and pay close attention to the video to see it.

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